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Subject Syllabus

CB-404 - Introduction to Innovation, IP Management & Entrepreneurship

CSBS · Semester 4

Course Modules

Learn topic-wise with Hyper AI and revise using mapped PYQs.

Innovation as a core business process Sources of innovation Knowledge push vs. need pull innovations Class Discussion- Is innovation manageable or just a random gambling activity?

Creating new products and services Exploiting open innovation and collaboration Use of innovation for starting a new venture Class Discussion- Innovation: Co-operating across networks vs. 'go-it-alone' approach

Opportunity recognition and entry strategies Entrepreneurship as a Style of Management Maintaining Competitive Advantage- Use of IPR to protect Innovation

Financial Projections and Valuation Stages of financing Debt, Venture Capital and other forms of Financing

Introduction and the economics behind development of IPR: Business Perspective IPR in India – Genesis and Development International Context Concept of IP Management, Use in marketing

Patent- Procedure, Licensing and Assignment, Infringement and Penalty Trademark- Use in marketing, example of trademarks- Domain name Geographical Indications- What is GI, Why protect them?Copyright- What is copyright Industrial Designs- What is design? How to protect?Class Discussion- Major Court battles regarding violation of patents between corporate companies